Oh hello! I'm Gustavo!
I am a business strategist who works hands-on with data analytics. 
I have an MBA and an MSBA dual degree from UC Davis, and I geek out on everything related to media and tech, especially entertainment and educational technologies.
For 10 years, I was in academia—conducting research, teaching, and publishing articles on film and literature. 
I eventually realized that life wasn’t fulfilling.
I decided to pivot into a career where I could combine my passion for films and education with data, technology, and storytelling to make a bigger impact.
I am now a business strategist, data analyst, and media professional. I help companies leverage data to craft compelling narratives and drive strategic growth.
On my website, you’ll find:
    - A blog where I write about films and data in the entertainment industry
Welcome!